Privacy Policy
Last updated: 28 May 2026
Little Bunnies Co. respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you visit our website, contact us, place an order, sign up for updates, or interact with our brand.
1. Who we are
Little Bunnies Co. (Pty) Ltd
Company registration number: 2026/402346/07
2. What personal information we collect
We may collect:
- your name and surname;
- email address;
- phone number, if provided;
- delivery address;
- billing address;
- order details;
- payment confirmation details;
- communication history;
- product preferences;
- collaboration enquiries;
- website usage information;
- device, browser, cookie, and analytics information;
- social media handle if you contact or tag us;
- any information you choose to send us through forms, email, or messages.
We do not intentionally collect unnecessary personal information from children. Parents or guardians should contact us if a child has provided personal information without appropriate consent.
3. Why we collect your personal information
We use your personal information to:
- process and deliver orders;
- send order confirmations and delivery updates;
- respond to enquiries;
- manage returns, refunds, and support requests;
- manage pre-orders;
- provide digital downloads or resources;
- send updates if you have signed up for them;
- improve our website and customer experience;
- manage collaborations and partnerships;
- prevent fraud or misuse;
- comply with legal, tax, accounting, and recordkeeping obligations.
4. Legal basis for processing
We process personal information where:
- you have given consent;
- it is necessary to provide products or services to you;
- it is necessary to respond to your enquiry;
- it is required by law;
- it is necessary for our legitimate business interests, where allowed;
- it is necessary to protect our rights, customers, website, or business.
5. Marketing communication
We will only send marketing emails, launch updates, product updates, or community updates where you have signed up, requested information, or where the law allows us to communicate with you.
You can unsubscribe from marketing emails at any time.
6. Sharing your personal information
We may share limited personal information with trusted service providers where necessary, such as:
- payment providers;
- courier or delivery partners;
- website hosting providers;
- email marketing tools;
- ecommerce platforms;
- accounting or legal service providers;
- analytics tools;
- customer support tools.
We do not sell your personal information.
7. Payment information
Payments may be processed through secure third-party payment providers. We do not store full card details on our website unless clearly stated by the payment provider.
8. Cookies and analytics
Our website may use cookies and similar tools to improve functionality, remember preferences, understand website traffic, and support marketing.
Please read our Cookie Policy for more information.
9. How long we keep your information
We keep personal information only for as long as needed for the reason it was collected, unless a longer period is required for legal, tax, accounting, warranty, dispute, or recordkeeping purposes.
10. Security
We take reasonable steps to protect personal information from loss, misuse, unauthorised access, disclosure, alteration, or destruction.
No online system is completely secure, but we work to keep your information safe.
11. Your rights
Depending on the law that applies, you may have the right to:
- ask what personal information we hold about you;
- request correction of inaccurate information;
- request deletion where legally allowed;
- object to certain processing;
- withdraw consent where processing is based on consent;
- unsubscribe from marketing;
- complain to the Information Regulator.
12. Children’s privacy
Our brand is child-focused, but our website and store are intended to be used by adults, parents, guardians, caregivers, educators, or authorised purchasers.
We do not knowingly collect personal information directly from children without appropriate adult involvement.
13. International service providers
Some of our service providers may process information outside South Africa. Where this happens, we take reasonable steps to ensure personal information is protected.
14. Updates to this policy
We may update this Privacy Policy from time to time. The latest version will be posted on our website.